Skip to main content


Introducing Cut30

By Updates

I’ve been figuring out short-form video on Instagram and TikTok for just over a year now and have made a few hundred videos top to bottom. No fancy gear, no Final Cut or Premiere – just iPhone. I’ve learned a lot, pulled down millions of views, and far and away got the highest ROI yet on my content creation / audience building journey.

So, Oren, Alex, and myself decided to package up everything we’ve learned about short-form video and put it into a cohort based 30 day course.

It’s called Cut30, and I’ll let the website do the talking.

RIP Dana

By Updates

When I search my friend’s name all I see is news articles about his death. Instagram is full of love from friends and fam but I want to make sure the world knows what he accomplished professionally too. I know that was super important to him. I built out this page on the LTRMN site and this post is linking to it to tell Google it’s a good one. We miss you like crazy Dana Ryssdal.

I’m doing TikTok

By Updates

In the last couple years I’ve come to appreciate the power of publishing my thoughts on the internet in the form of works, primarily on Twitter and a little on LinkedIn. Content, they call it.

It’s still a bit unnerving but getting more natural everyday.

TikTok, video, and moreso relentless publishing of short form video is a much more daunting task but after watching what can happen on TikTok by simply showing up and working at it: I’ve decided to give it a go.

I’ll be talking about products and brands every day, at least once a day, on TikTok. My wife refuses to follow me.

Follow yours truly: @Landforce_ on TikTok

Some kid has just @landforce smfh

I started a cannabis newsletter

By Updates

All that ranting and raving on LinkedIn finally added up to something: A newsletter called Free Smoke. Aptly subheaded “cannabis and bullshit”, Free Smoke is a twice monthly rambling on a variety of not-boring topics centered around cannabis. Free Smoke is longform, ish, and you can subscribe here for past issues and to get new ones in your inbox.

SXSW ’22: Chris Beal ($MAPS) & Colin Landforce ($UNRV) on Technology’s Role in Cannabis

By Updates

I’ll be in Austin for SXSW Tech for a presentation w/ Weedmaps CEO Chris Beals on cannabis and tech. Press release here.

March 15, 4pm local time

Technology: The Key to Growing the Cannabis Industry

Technology is the backbone of the legal cannabis industry, and it is evolving and adapting at an exponential pace – even during the global pandemic. The success of the cannabis industry is entirely dependent on technology being a conduit between businesses and consumers and as such, canna-tech is continuing to expand the limits of end-to-end solutions in a highly regulated space. Solutions must deep dive into the nuances of the cannabis plant and consumer behavior while navigating compliance and developing real-time inventory and menu integration for businesses managing thousands of items. The unique demands and needs of technology in the cannabis industry serve as a case study for other emerging sectors and ultimately begs the question, “what’s next?” in cannabis and beyond.
Backlink flowwww: Colin Landforce SXSW